Pam Westers

Founder & Executive Director

Pam Westers, the visionary Founder and Executive Director of Beautiful You, established the organization in 2014. With a remarkable career spanning 40 years in the industry, Pam is also the proud owner of Profile Salon for 35 years—a space that hosts Beautiful You Mondays. Her enduring commitment to empowering others through beauty and wellness continues to shape the impactful work of Beautiful You under her leadership.

Katie May

Assistant Executive Director

Katie May, the dedicated Assistant Executive Director at Beautiful You, has been an integral part of the organization since January 2015. Holding a Bachelor of Business Administration from Saint Mary's College in South Bend, Indiana, Katie contributes her expertise and passion to the mission of Beautiful You, playing a crucial role in its continued growth and impact.

Kim VanOeffelen

Director of Professional Volunteers

Kim VanOeffelen, serving as the dedicated Director of Professional Volunteers for Beautiful You, brings a wealth of experience to her role. Having previously owned a salon, Kim retired from the entrepreneurial world and now contributes her expertise to Beautiful You. In her current capacity, she ensures that each location is staffed with skilled professionals, showcasing her commitment to maintaining high standards and enhancing the impact of Beautiful You's mission.

Kathy Cain

Director of Operations

Kathy Cain, currently serving as the Director of Operations at Beautiful You, transitioned from her role as a Board member, a position she held with dedication since 2015. Embracing her new role in January 2023, Kathy brings a wealth of experience and a commitment to excellence in steering Beautiful You towards continued success.

Kelly Ruark

Director of Operational Volunteers

Kelly Ruark, the adept Director of Operational Volunteers at Beautiful You, has been a vital force within the organization since 2014. With an extensive background as a registered nurse for over 35 years, Kelly's commitment to healthcare and community shines through in her role. Currently associated with Corewell Health, she brings valuable expertise and compassion to her position, enhancing the impact of Beautiful You's volunteer operations.

Brenda Looks

Office Manager

Brenda Looks, the proficient Office Manager at Beautiful You, commenced her journey with the organization in 2021. Prior to joining Beautiful You, Brenda accumulated years of diverse experience in various roles within corporate America. Her versatile background enriches her role as Office Manager, contributing to the seamless functioning of Beautiful You's administrative operations.

Heidi Alt

Professional Stylist, Alpine location

Heidi Alt, a seasoned Professional Stylist at Beautiful You Alpine salon, has been a valuable addition to the team since 2021. Before joining Beautiful You, Heidi enjoyed a remarkable career spanning over 40 years as a stylist. Having recently retired, she decided to share her wealth of experience and passion for beauty with Beautiful You, contributing her expertise to create transformative experiences for clients at the Alpine salon.

Rebekah Pokorzynski

Professional Stylist, Lemmen Holton Cancer Center

Rebekah Pokorzynski, a skilled Professional Stylist at Lemmen Holton Cancer Center and a valuable member of Beautiful You since 2021, brings her expertise to enhance the well-being of others. Beyond her commitment to Beautiful You, Rebekah also practices her craft at Xscape Salon, showcasing her dedication to the art of styling and making a positive impact on clients both within the cancer center and at the salon.

Heather Case

Professional Stylist, Lacks Cancer Center Boutique

Heather Case, the proficient Professor Stylist at the Boutique at Lacks Cancer Center for Beautiful You, has been a valuable asset to the organization since 2023. Balancing her role with Beautiful You, Heather continues to showcase her skills as a Professional Stylist, making a positive impact both within the cancer center and in her broader professional endeavors. Her dedication to uplifting others through beauty shines in every aspect of her work.

Kelly Benge

Board President

Meet Kelly Benge, a dynamic individual whose leadership extends across the realms of finance, community service, and organizational governance.

Kelly Benge – President of the Board, Beautiful You:
Kelly has been at the helm of Beautiful You, demonstrating exceptional leadership and a profound commitment to the organization's mission. Her strategic vision has significantly shaped the initiatives undertaken by Beautiful You, impacting the lives of those it serves.

Professional Journey at Mercantile Bank of Michigan:
As a Project Manager and Assistant Vice President (AVP) at Mercantile Bank of Michigan, Kelly brings a wealth of experience and expertise to her role. Holding a Bachelor of Applied Science (BAS) degree from Davenport University, she combines academic knowledge with hands-on proficiency in the financial sector.

Accredited ACH Professional:
Kelly's dedication to professional growth is underscored by her accreditation as an ACH professional. This distinction reflects her commitment to excellence in electronic payments and financial transactions, contributing to the high standards upheld at Mercantile Bank.

Industry Collaboration – AAP Alliance Committee (Since 2013):
Since 2013, Kelly has actively participated in the AAP Alliance Committee, showcasing her dedication to advancing industry standards and fostering collaboration within the financial sector. Her contributions have made a significant impact on shaping best practices in the field.

Community Engagement – American Cancer Society Relay for Life (Since 2012):
In addition to her professional endeavors, Kelly has been a committed committee member of the American Cancer Society Relay for Life since 2012. Her involvement underscores her compassion and commitment to making a positive difference in the lives of those affected by cancer.

Kelly Benge's multifaceted journey as a leader, finance professional, and community advocate exemplifies a harmonious blend of expertise and empathy. Her contributions to Beautiful You, Mercantile Bank, and community service reflect a commitment to making the world a better place.

Beth Oldenburg

Vice President

Introducing Beth Oldenburg, Vice President of the Board for Beautiful You, a dedicated individual whose contributions have made a lasting impact on our organization.

Beth Oldenburg – Vice President, Beautiful You Board:
Since joining the board, Beth has played a pivotal role in shaping Beautiful You's vision and initiatives. Her commitment to our mission reflects her passion for providing support and care to those going through the challenges of a cancer journey.

Professional Background:
Beth holds a degree from Aquinas College, showcasing her commitment to academic excellence. Professionally, she works for the Oldenburg Company in the financial field, bringing valuable expertise to her role on the board.

Oldenburg Company's Generosity:
Not only does Beth contribute her time and expertise, but the Oldenburg Company, under her influence, also generously donates to Beautiful You. This commitment further strengthens our ability to provide complimentary wigs, hats, and salon/spa services to those in need.

Beth's dedication to Beautiful You goes beyond her role as Vice President; it is a reflection of her genuine care for the well-being of others. We are fortunate to have Beth Oldenburg as a key leader within our organization, contributing to the positive impact we strive to make in the lives of individuals facing cancer.

Thank you, Beth, for your unwavering commitment and the support of the Oldenburg Company. Together, we are making a meaningful difference.

Kari Clark

Board Secretary

Introducing Kari Clark, an integral member of Beautiful You as the Secretary of the Board and an accomplished professional in the education sector.

Kari Clark – Secretary of the Board, Beautiful You:
As the Secretary of the Board for Beautiful You, Kari plays a vital role in ensuring efficient communication and organization within the board. Her commitment to the organization is rooted in a passion for making a positive impact on the lives of individuals facing challenges during their cancer journey.

Professional Achievements:
Kari serves as the Program Director of the Kent County Head Start Program, showcasing her dedication to early childhood education and community development. Her impact in this role contributes significantly to the well-being and growth of young minds.

Educational Background:
With a solid educational foundation, Kari holds a Bachelor of Arts degree and has furthered her academic pursuits with a Master's in Management. Her academic achievements underscore her commitment to continuous learning and professional development.

Extensive Board and Committee Service:
Kari's commitment to community service extends beyond Beautiful You. Since 2008, she has served as the Board Secretary for the West Michigan AYEC, highlighting her dedication to youth empowerment and education. Additionally, as a committee member since 2013 on the Great Start to Quality Advisory Team, Kari actively contributes to improving early childhood education standards.

Kari Clark's multifaceted contributions as a board member, education professional, and community advocate exemplify her dedication to creating positive change. Her wealth of experience and passion make her an invaluable asset to Beautiful You and the broader community.

Brett Gingrich

Board Member

Meet Brett Gingrich, a distinguished board member at Beautiful You, whose impressive background in finance and pharmacy has made a significant impact on both healthcare and community initiatives.

Brett Gingrich – Board Member, Beautiful You:
Brett's commitment to Beautiful You stems from his dedication to making a positive difference in the lives of those the organization serves. As a board member, he brings a unique blend of financial expertise and pharmaceutical insight to the table.

Educational Background:
Brett holds a Bachelor's degree in Finance from Grand Valley State University, showcasing his foundational knowledge in financial matters. In addition, he holds a Doctorate of Pharmacy from Ferris State University, reflecting his commitment to healthcare and pharmaceutical excellence.

Professional Role – Director of Pharmacy, Cherry Health:
Currently serving as the Director of Pharmacy for Cherry Health, Brett plays a pivotal role in healthcare management. His responsibilities include overseeing pharmacy operations and contributing to the enhancement of healthcare services provided by the organization.

Committee Involvement:
Brett's commitment to healthcare extends beyond his role as Director of Pharmacy. He actively contributes to Cherry Health by serving on various committees, showcasing his dedication to collaborative decision-making and improving healthcare practices.

Membership and Leadership:
As a member of the Michigan Pharmacist Association, Brett engages with a broader professional network, staying updated on industry advancements and best practices. Moreover, his role as the Chair of the 340B Pharmacy Network reflects his leadership in strategic planning within the healthcare sector.

Brett Gingrich's journey exemplifies a harmonious integration of financial acumen, pharmaceutical expertise, and a commitment to community well-being. His role as a board member at Beautiful You is a testament to his dedication to making a positive impact on the lives of others.

Kristi Houran

Board Member

Meet Kristi L Houran, a resilient and dedicated board member at Beautiful You, whose personal experience with the program adds a unique and compassionate perspective.

Kristi L Houran – Board Member, Beautiful You:
Kristi's journey with Beautiful You began as a program participant, and her transformative experience inspired her to give back. As a board member, she brings a firsthand understanding of the impact Beautiful You has on individuals facing the challenges of a cancer journey.

Educational Background:
Kristi holds a Bachelor of Business Administration (BBA) from Grand Valley State University, showcasing her solid foundation in business. Additionally, she has pursued a Master's degree in Information Systems Management from Ferris State University, combining business acumen with technological expertise.

Professional Role – Internet Technologies Administrator:
In her professional capacity, Kristi serves as the Internet Technologies Administrator at Mercantile Bank of Michigan. Her role reflects her proficiency in managing and optimizing internet technologies, contributing to the efficiency of the bank's operations.

Passionate Community Engagement:
Kristi's commitment to community service extends to her role as a committee member for the Leukemia and Lymphoma Society's Light the Night since 2016. Her longstanding involvement with the American Cancer Society Relay for Life since 2004 underscores her dedication to supporting cancer-related causes.

Kristi L Houran's dual role as a board member and program beneficiary uniquely positions her as an advocate and ally for those Beautiful You aims to serve. Her educational achievements, professional expertise, and passionate community engagement make her an inspiring contributor to the organization's mission.

Leigh Joustra

Board Member

Meet Leigh Joustra, a compassionate and experienced board member at Beautiful You, bringing a wealth of knowledge and dedication to the organization's mission.

Leigh Joustra – Board Member, Beautiful You:
Leigh's commitment to Beautiful You began in 2023, where her passion for supporting individuals facing a cancer journey has been a valuable asset to the organization.

Professional Expertise – Registered Nurse and Oncology Certified Nurse (OCN):
With a distinguished career spanning over 20 years, Leigh is a registered nurse with a specialized focus as an Oncology Certified Nurse. Her expertise in oncology nursing reflects her deep understanding of the challenges and needs of individuals navigating cancer.

Role at Lemmen Holton Cancer Center, Corewell Health:
Leigh's dedication to cancer care extends to her role at the Lemmen Holton Cancer Center for Corewell Health. Here, she actively participates in inpatient care and education, contributing to the well-being and knowledge of both patients and healthcare professionals.

Leigh Joustra's extensive experience as a registered nurse and oncology certified nurse brings invaluable insights to Beautiful You. Her commitment to enhancing patient care and education aligns seamlessly with the organization's mission, making her a compassionate advocate for individuals on their cancer journey.

Esther Kuiper

Board Member

Introducing Esther Kuiper, a dedicated board member for Beautiful You with a rich background in education and community service.

Esther Kuiper – Board Member, Beautiful You:
Esther brings a wealth of experience and knowledge to her role as a board member for Beautiful You. Holding a Bachelor of Arts degree from Aquinas College, along with a Teaching Certificate and Administrative Certificate, Esther's academic foundation underscores her commitment to education and community welfare.

Retired Educator:
Having retired from the field of education, Esther's career has been marked by a passion for learning and imparting knowledge. Her background in education adds a valuable perspective to her contributions as a board member for Beautiful You.

Community Involvement – Camp Roger Board Member:
Esther's commitment to community service extends beyond her role with Beautiful You. As a board member for Camp Roger, she actively contributes to the growth and well-being of the community, showcasing her dedication to outdoor education and recreational programs.

Leadership Role – Chairman of Hospitality, Encounter Church (Since 2013):
Since 2013, Esther has served as the Chairman of Hospitality for Encounter Church, demonstrating her leadership skills and commitment to creating welcoming and inclusive spaces within the community. Her role emphasizes the importance of fostering a sense of belonging and warmth within the church community.

Esther Kuiper's journey is marked by a profound commitment to education, community service, and creating positive experiences for others. As a board member for Beautiful You, she brings a unique blend of expertise and a heart for making a difference in the lives of those the organization serves.

Barbara Muller-Wilson

Board Member

Introducing Barbara Muller-Wilson, a distinguished board member at Beautiful You, whose professional expertise and personal connection to the organization contribute significantly to its mission.

Barbara Muller-Wilson – Board Member, Beautiful You:
Barbara's involvement with Beautiful You is a testament to her commitment to making a positive impact on the lives of individuals facing the challenges of a cancer journey. As a board member, she brings a unique blend of legal expertise, personal experience, and a passion for philanthropy.

Educational Background – Juris Doctorate Degree:
Barbara holds a Juris Doctorate degree, highlighting her dedication to legal studies and her commitment to a career in law.

Professional Role – President of Muller Law:
As the President of Muller Law, Barbara leads with legal acumen and a commitment to excellence. Her professional role showcases her leadership and expertise in legal matters.

Former Client and Fundraiser for Beautiful You:
Having been a former client of Beautiful You, Barbara's personal journey has inspired her to give back. She actively participates in fundraising efforts for Beautiful You, leveraging her experience to contribute to the organization's growth and impact.

Committee Chair and Board Member for TMA-West Michigan:
Barbara extends her commitment to community service beyond Beautiful You. She serves as a committee chair and board member for TMA, showcasing her dedication to broader community initiatives.

Barbara Muller-Wilson's multifaceted contributions as a board member, former client, and fundraiser exemplify her dedication to Beautiful You's mission. Her legal expertise, personal connection, and philanthropic spirit make her an invaluable asset to the organization.

Cynthia Owens

Board Member

Introducing Cynthia Owens, a dedicated and passionate board member at Beautiful You since 2023, whose professional background and community involvement reflect a commitment to empowerment and education.

Cynthia Owens – Board Member, Beautiful You:
Since joining the board, Cynthia has brought a vibrant energy and commitment to Beautiful You's mission, contributing to the organization's vision of providing support and care to those undergoing a cancer journey.

Professional Role – Gerald R Job Corps:
Cynthia is employed by The Gerald R Job Corps, an organization that serves as a training facility for 16-24 year-olds. In this role, she plays a crucial part in guiding young adults to learn skilled trades and attain their GED or High School Diploma, fostering a path to success and self- sufficiency.

Community Engagement:
Cynthia's dedication to community service is evident through her decade-long role as the Program Coordinator for Better Wiser Stronger, emphasizing personal growth and development. Additionally, her involvement on the Executive Team for Grand Rapids City Sports since 2016 and Meanings in Color since 2019 showcases her commitment to fostering community well- being through sports and artistic expression.

Passion for Empowerment and Education:
Cynthia's passion lies in empowering, educating, and celebrating others. She firmly believes that when individuals feel good on the inside, it reflects positively on the outside. This philosophy aligns seamlessly with Beautiful You's mission of providing a space where clients can feel pampered and cared for during their cancer journey.

Cynthia Owens' multifaceted contributions as a board member, professional, and community advocate exemplify her dedication to creating positive change. Her belief in the transformative power of self-confidence and well-being resonates deeply with Beautiful You's mission.